Two Dubai Real Estate Companies. Up to 269% More Search Impressions.
A real estate brokerage and a property portal, each with a before-and-after breakdown from Google Search Console.
Two real estate engagements in Dubai, a residential and commercial brokerage and a property listings portal, both held back by weak technical foundations more than by demand. Client names are withheld, and every number below is the account's own before-and-after change from Google Search Console.
Real Estate Brokerage, Dubai
Residential, commercial & investment real estate
+70%
Total Clicks
A Dubai real estate company offering residential, commercial, and investment properties, held back by thin content and a weak technical foundation.
The Challenge
- Thin, keyword-poor content with little engagement
- Duplicate content across www and non-www versions, slow load speed, and weak mobile support
- Inconsistent internal linking that limited crawling and indexing
- A weak off-page profile with few authoritative backlinks
The Strategy
Content Pillars & Technical SEO
- Built content pillars: Dubai neighborhood guides, investment opportunities, and buying guides
- Implemented canonical tags, faster load times, full mobile responsiveness, and schema markup
Internal Linking & Off-Page
- Built a clear internal linking structure connecting listings, guides, and blog content
- Optimized Google Business Profile and ran a targeted local link-building campaign
The Results
Real Estate Portal, Dubai
Residential & commercial property listings
+183%
Total Clicks
A top Dubai real estate portal with technical SEO gaps and limited AI-search visibility for a competitive property-search market.
The Challenge
- Technical SEO gaps limiting organic reach across listing and category pages
- Limited visibility in AI-driven search results as buyers increasingly search that way
The Strategy
Technical & AI-Driven SEO
- Applied technical SEO fixes across listing and category pages
- Built AI-search visibility work to capture how buyers now search alongside traditional Google results
The Results
+183%
Total Clicks
+269%
Impressions
+34%
AI-Driven Leads
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